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Advetising on Google
If you have decided that you want to advertise online, congratulations on choosing one of the best ways to get your message out to the right people so that you can grow your business. Television, radio, and newspaper ads still work, but if you ignore what is going on through the Internet, you are ignoring a huge opportunity to reach more of your target audience.… >> Read more

Does Google PageRank still have any value?

Being a full-time SEM (Search Engine Marketer) I have been conditioned like Pavlov’s dog (not a pretty picture) to jump every time Google twitches. Lately Google has been doing a lot of twitching.
Specifically, the rather startling news from Google Webmaster Trends Analyst Susan Moskwa that Google has ditched PageRank from Webmaster Tools.
“We’ve been telling people for a long time that they shouldn’t focus on PageRank so much; many site owners seem to think it’s the most important metric for them to track, which is simply not true,” states Moskwa.… >> Read more

It Still Remains in the Google Toolbar

Google has quietly gotten rid of PageRank in Webmaster Tools. Barry Schwartz at Search Engine Roundtable points to a thread featuring an explanation from Google Webmaster Trends Analyst Susan Moskwa.
“We’ve been telling people for a long time that they shouldn’t focus on PageRank so much; many site owners seem to think it’s the most important metric for them to track, which is simply not true,” says Moskwa.… >> Read more

The History of Google AdSense
Google AdSense has its roots in the old “Google Content-Targeted Advertising” program which they introduced back in March 2003. Although this program was similar in concept to AdSense, there was no automated way of participating.

Each webmaster negotiated a deal directly with Google, and websites that served less than 20 million page views per month were not welcome to participate.… >> Read more